Michelle-Marie Heinemann, the illustrious New York socialite and CEO of the luxury lifestyle brand Old Fashioned Mom LLC, shares her top digital tools that are pivotal for success in both business and personal life.

Exploding Topics is a standout tool in Ms. Heinemann’s digital arsenal. This platform specializes in identifying emerging trends before they become widespread. “Understanding and capitalizing on trends is key to staying ahead in the industry,” she explains. “Exploding Topics offers various subscription packages, making it adaptable to different business requirements.”

Another key app in her toolkit is Teamworks. Designed primarily for sports organizations, it’s invaluable for managing her children’s athletic schedules. “Teamworks brings together athletes, coaches, and support staff with features like messaging, news feeds, task lists, and travel itineraries,” Ms. Heinemann shares. As the mother of Hudson and Hyacinth Heinemann, who are students at the esteemed IMG Academy in Bradenton, Florida, she finds the app’s capabilities essential for streamlined communication and scheduling.

For managing finances, Ms. Heinemann recommends Simply Wise, an iPhone app that simplifies expense tracking. “Simply Wise offers powerful tools for receipt scanning, categorizing expenses, optimizing tax refunds, and tracking mileage,” she notes. The app’s ability to generate IRS-compliant reports and convert receipts into digital formats makes it a valuable asset for managing both personal and business finances.

In Ms. Heinemann’s words, “Utilizing these apps enhances our ability to manage and improve various aspects of business and personal life efficiently.” Residing in New York, Italy, and Longboat Key, Florida, she exemplifies how global insights and technological tools converge for success.